Category Archives: Fad
Snapchat…Just a Fad?
Giddy, Photo. “Snapchat Data Gets Hacked.” 3 January 2014. Online image. Flickr . (Last accessed 2 April 2014).
Original Picture: https://www.flickr.com/photos/12905355@N05/
I personally don’t see it as a fad as it is a simple to use. It will have a long life span. Yes, people do get sick of their friends seeing the same pictures all of the time. I like the fact when people choose to send me a snapchat of their image to me. It’s thoughtful and a personal way to engage with one another. With thanks to this app, an in-person conversation. Regardless of why people are using Snapchat, users love it, and its user base is growing daily. It definitely is more fun than sending normal texts. It compiles who your best friends are, determined by who you snap with the most and keeps track of your high score, which is the total number of snapchats you’ve sent. Snapchat is lots of fun. At first I didn’t really understand the point of the application but it becomes more entertaining and fun and the developers will make it more complex and add more features.
Snapchat really promotes the “selfie”. The application makes communication a lot more human and natural. It at least is worth it to download. It’s basically turning into a small social networking site. The good thing is that the files you send are quick to end. There is real value in sharing moments that don’t last forever. Snapchat creates a sense of privacy through the disappearing nature of the content. Businesses are now using this app to make the most of marketing. They request customers to send them pictures to enter competitions. It can be viewed as revolutionary. The character limitation forces creativity on what to say to a group or individual and makes it interesting for the person who is sending and also receiving the picture.
I feel it is here to stay until improvements are made.
The video link below directs you to an overview on Snapchat. The girl in the video sees it as a great marketing opportunity for recruiting brand advocates. She sees Snapchat as special and empowering for individuals. She also mentions the various sharing actions that you can do. So it shouldn’t be shrugged off.
Here is an article that has snippets of tweets by several people. The people who tweet in this instance give their views on Snapchat. There are statistics in the reading too. The author of the article is a former PhD student studying social media so it is well worth a look at.
Richard's Digital News 